Why in English?

Why in English?
Fair enough! It’s a question my readers will pose to me, so why not try to answer right now?
I must admit it would be easier to me to write in my native language. But the fact is EGP Executive MBA intends to be an international program. Ideally EGP would have foreign teachers (1/3 of them, so they say!) and, why not, foreign students. Writing in English would allow me to reach everyone. Also I would increase the range of my readers worldwide – although I don’t know yet if I will show this web log to anyone else
I am aware, from previous experiences, that writing in English will cost me some potential Portuguese readers, but that is a risk I am willing to take. Also I will practice my writing, and you can bet I really need to do so!